Digital marketing

About Us:

Unlimited Greens, founded in 2020 is a sub-segment of Greenways Nursery that has been dealing with the best in class plants, gardening supplies, and equipment across the country for the past 30 years. At Unlimited Greens, We would like to welcome candidates with a genuine passion for plants, recognizing its importance in successfully fulfilling the role. Employees enjoy benefits such as access to educational resources on plant care and opportunities to participate in gardening events or workshops. Our practices prioritize environmental friendliness, reflecting our commitment to environmental stewardship.

Unlike traditional workplaces, we offer a unique environment that promotes mental well-being amidst the tranquil beauty of nurturing plants.

Job Description:

We are looking for a skilled and experienced Digital Marketing - SEO Executive to join our dynamic team. The ideal candidate will be passionate about SEO and possess a deep understanding of search engine algorithms and best practices. As an SEO Specialist, you will be responsible for improving our website's organic visibility, driving traffic, and enhancing overall online presence.

Roles and Responsibilities:

• Conduct thorough keyword research to identify high-value search terms and phrases relevant to our target audience and business objectives.
• Optimize copy and landing pages for paid search engine marketing campaigns.
• Perform on-page optimization, including optimizing meta tags, headings, and content, to improve search engine rankings and user experience.
• Develop and execute content strategies aligned with SEO best practices, including creating high-quality, optimized content for website pages, blogs, and other digital assets.
• Implement technical SEO best practices to improve website performance, visibility, and ranking, including site speed, mobile-friendliness, and crawlability.
• Monitor and analyze SEO performance using tools such as Google Analytics and Search Console, providing regular reports on key metrics and insights.
• Collaborate with cross-functional teams, including content marketing and web development, to ensure alignment of SEO strategies with overall marketing objectives.
• Continuously test and iterate on SEO strategies to drive continuous improvement and achieve business goals.

Qualifications:

• Bachelor's degree in marketing, communications, or related field preferred.
• Proven experience as an SEO Specialist or similar role, with a track record of improving organic search performance.
• In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
• Proficiency in SEO tools such as SEMrush, Moz, Ahrefs, or similar platforms.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Creative thinking and problem-solving abilities, with a focus on driving results and achieving business objectives.
• Must have leadership skills to perform the SEO strategic goals and inspire team to achieving them.