Looking for Digital Marketing Executive

Company Introduction

 Innoventes Technologies (www.innoventestech.com) is a boutique product engineering services company working with startups in Bangalore, Mumbai, Chennai,SFO and Middle East. We have exciting team of engineers practicing engineering truly.You miss a chance to work in startups same time want to keep the options to move to Consulting in technology, this would be the place.

You will see us investing on training and development of the team than on a Swanky office. You should look for Challenge in work, not an office space at the pool side with Food courts. Although the spirit should be to make that happen TOGETHER.

Job Description

We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential, which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords
• Ability to use Linkedin and similar other B2B tools in Marketing.
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media /content freelancers as and when required

Requirements

• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2B social media, Google Adwords and email campaigns and SEO/SEM
• Perfect knowledge of Google Analytics
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Bachelor’s degree and some relevant field

Educational Qualifications and Experience

• Bachelor’s degree and some relevant field experience