Have what it takes to be the voice of the customer? Come join our product marketing team!

We are looking for a young, enthusiastic busienss graduate to help plan and implement our marketing and advertising activities. For this role, you should understand the full marketing mix and be familiar with ways to conduct and analyse market research to profile segments. Ultimately, you should help us achieve the business goals of our SaaS division through building strong marketing campaigns.

 Responsibilities

• Conduct market survey among the target audience to validate need for product and to identify the target segment by analysing the value-offering fit
• Formulate product recommendations and solutions with attention to client’s wishes, capabilities and limitations to the product management team
• Coordinate product prototyping by being part of design reviews, walk-throughs and customer feedback
• Acquire and create a beta test group among the target segment to conduct usability tests of products
• Together with the product team, educate both internal and external stakeholders about our product features and their benefits.
• Create product content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts, Quora/forum responses) to articulate the benefits of our products to the world.
• Assist members of sales team on calls with prospects when appropriate to provide deeper dives into the product.

 Requirements

• Bachelors in Business Discipline
• Excellent verbal and written communication skills backed by portfolio of blog posts/ critic reviews/ event creatives
• Strong Presentation and Reporting skills
• Proficient Analytical knowledge with a goal oriented attitude