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Digital Marketing Growth Hacker

Lycaeum , Calicut · · Full-time employment · Business/Management

We are looking for a Marketing Growth Hacker to join our marketing team and take on full responsibility for driving user growth by bringing ideas and marketing campaigns that drive brand, product, and business objectives.


  • Develop ideas, channels, and campaigns to increase college students using Genskill mobile app 

  • Collaborate with the development team to reimagine product features that can increase customer acquisition and increase user engagement

  • Test and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, SMS, media campaigns, partnerships, affiliate) and conversion rate optimization

  • Conduct and present competitive analyses and market research

  • Propose creative new projects, from building free tools and features that attract prospects and convert leads to testing new approaches to capturing existing demand

  • Translate ideas to actionable items that deliver business results

  • Analyze, recommend and lead the implementation of improvement initiatives

  • Keep abreast with the latest trends and changes in UI/UX and digital marketing

  • Identify industry trends and insights 

Qualifications and requirements

  • Previous working experience as a Marketing Growth Hacker for 3 year(s)

  • In-depth knowledge of SEO factors and key algorithm updates

  • Applicable knowledge of HTML5, CSS3, JavaScript, and jQuery

  • Hands-on experience with web analytics and A/B testing tools            

  • Domain expertise in UI/UX best practices

  • Familiarity with tools such as Firebase, and analytical tools

  • Outstanding analytical and problem-solving skills

  • High standards of excellence and attention to detail

Send resume at [email protected]

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