Seo Specialist Saas B2B

SEO Specialist Job Description
Position Overview

work location : Bangalore

Experience Level : 5 Plus 

Employment : Full time 

Mode of work : work from office 

We are seeking an experienced SEO Specialist to develop and implement comprehensive search engine optimization strategies that drive organic traffic and improve our online visibility. The ideal candidate will have a proven track record of improving search rankings, analyzing competitor strategies, and leading SEO initiatives across technical, on-page, and off-page dimensions.

Key Responsibilities
SEO Strategy Development: Create and execute comprehensive SEO strategies aligned with business objectives
Competitor Analysis: Conduct thorough competitive analysis to identify opportunities and threats in the search landscape
Technical SEO: Perform website audits, identify issues, and implement solutions for crawlability, indexability, site speed, and mobile optimization
On-Page SEO: Optimize webpage elements including meta tags, content structure, internal linking, and keyword implementation
Link Building: Develop and execute effective backlink acquisition strategies to improve domain authority
Website Launch Planning: Create and implement SEO-focused launch plans for new websites and major redesigns
Content Optimization: Collaborate with content teams to ensure all materials align with SEO best practices
Team Leadership: Manage, mentor, and develop SEO team members to achieve departmental goals
Performance Tracking: Monitor SEO performance using Google Analytics, Google Search Console, Data Studio, and other reporting tools
Stakeholder Communication: Clearly communicate SEO strategies, progress, and results to leadership and cross-functional teams
Ownership: Take full responsibility for SEO outcomes and continuously seek improvement opportunities
Requirements
3 to 5 years of experience in SEO with demonstrable results
Strong knowledge of technical SEO principles and best practices
Experience with SEO tools (SEMrush, Ahrefs, Screaming Frog, etc.)
Proficiency in Google Analytics, Google Search Console, and Data Studio
Excellent analytical skills with ability to interpret data and make strategic recommendations
Strong written and verbal communication skills
Experience managing SEO teams preferred
Knowledge of HTML, CSS, and basic web development concepts
Up-to-date with the latest SEO trends and algorithm updates
Bachelor's or Masters degree in Marketing, Communications, or related field (or equivalent experience)
Success Metrics
Improvement in organic search rankings for target keywords
Growth in organic search traffic and conversions
Enhancement in technical SEO metrics (site speed, mobile usability, crawlability)
Quality and quantity of acquired backlinks
Effectiveness of SEO team management and development

Job Perks

Full time